Crafting a Retro Dentist Brand: From Logo to Website

Have you ever wondered how you might go about creating a brand from scratch? Today, on *This is So Nerdy*, we're diving into a fun and creatively charged design exercise. Our host, Jess, spun a roulette wheel from Chachi Beauty to determine a random niche, and it landed on a retro dentist. Join us as we explore the process of designing a logo and a single-page website for a fictional retro dentist practice. Utilizing Canva and Squarespace, Jess takes us through the ins and outs of creating a...

How I Became a Web Designer for Business Owners (My Advice After 13 Years!)

I started my web design business in 2011, and have been lucky enough (ahem, worked hard enough) to have a profitable, thriving business to this day! My business has sustained a lot of changes: I lost my mom unexpectedly, went through a pandemic, and took a fully paid maternity leave. If you're here because you're looking for a website designer for your business, you can GO HERE to find out more about having me build your website. Some designers are only good at their craft, and don't know what...

From 40 Keywords to 2,000: How The Sleepyhead Coach Went from Invisible to Fully Booked

The Problem Kaylee built The Sleepyhead Coach into something special — a team of certified sleep consultants helping exhausted parents finally get their nights back, with science-based solutions for babies and kids of all ages. The expertise was there. The results for clients were real. But the website? It wasn't doing any of that justice. The old Wix site had some color and listed the offers, but it lacked the organization and personality a business like this needs. Parents landing on the...

How to Handle Google Consent V2 as a Business Owner

In 2023, a new law called the Digital Markets Act was put into effect. Its goal is to make online business fairer by overseeing big companies like Google and Facebook. This law affects small businesses too, especially those that use these big platforms to run paid ads. Simply put, the Digital Markets Act requires big companies like Google to make sure advertisers on their platforms are getting proper permission from people visiting their websites. If they don't, they could be fined. So, Google...

Ruby Oak Nutrition 5X’s Traffic: From 3,000 to 15,000 Monthly Visits After a Website Redesign

The Problem Christine had built something worth being proud of — an inclusive, non-diet nutrition counseling practice serving adults and children in the Raleigh, NC area. She was growing, expanding into a group practice, and ready to become the go-to eating disorder nutrition resource in her market. But her website was stuck in an earlier chapter of her business. It was built around her as an individual practitioner, not a growing team. The messaging didn't clearly communicate her non-diet...

From Revenue to Tools: What 200 Business Owners Have to Say About Running a Business in 2024

Ever wonder what’s really going on behind the scenes of online businesses? A few weeks ago, I decided to get to the heart of that question. I reached out to 200 online business owners—people just like you and me—who were kind enough to share the nuts and bolts of their day-to-day operations through my "State of Online Business" survey. The group included everyone from those just starting out to seasoned pros who've been in the game for years. They shared details like their annual revenue, the...

How to Replace Your Google Business Profile Website (Closing March 2024)

You heard right, Google is shutting down its website builder. Google has announced that all websites made with Google Business Profiles (which are basic websites powered by the information on your Business Profile) will be shut down in March 2024. After that point, websites made with Google Business Profiles will be gone and customers trying to visit your site will be redirected to your Google Business Profile instead. The redirect will only work until June 10, 2024. This means that if your...

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