Website strategy + audit
Your business has evolved. Your expertise has deepened. But, your website is a frankensteined mess.
You’re done duct-taping things together and hoping it’s fine. You’re ready for clarity, strategy, and a website that reflects the real you — not the 2019 version that still mentions meal plans you don’t even offer anymore.
This website strategy and audit is for you if:
✖︎ You’re tired of your website leaving money on the table.
✖︎ You want more high-quality leads with less effort.
✖︎ Your site gets traffic, but those visitors aren’t converting into clients.
You’ll get maximum impact with minimal time investment. See improved Google rankings (usually in a few months) and more clients without a complete overhaul.
Website Strategy Roadmap
Finally stop stressing about the parts of your website that don’t feel right. Together, we’ll make those changes happen with ease.
This isn’t just a list of vague suggestions. It’s a custom strategy, designed to boost your visibility, authority, and conversions.
You’ll walk away with:
- A personalized video walkthrough of what’s working and what’s not
- Clear, prioritized action steps (no tech jargon or fluff)
- SEO recommendations to help you rank and resonate
- Confidence that your site finally reflects your brilliance
Investment: $500
Option to apply this investment toward a full website package if you choose to work with me afterward.
This is not for you if…
✖︎ You’re looking for someone to do all the work for you because you don’t like tech
✖︎ You’re just starting your business and aren’t clear on your offerings yet (nail down your services first, then let’s talk websites)
✖︎ You don’t have bandwidth to make changes yourself
Website Audit
I’ll look at your website’s structure, messaging, and SEO to find out what’s working and what’s holding you back. This audit will cover up to six pages of your website, with the option to add more if needed.
Strategic Roadmap
Actionable steps sent via PDF and Loom to optimize your website for visibility, credibility, and conversion.
Copy and SEO Guidance
Clear guidance on writing website copy that connects with your audience and shows up on Google. Your blog will be briefly reviewed to check if you’re optimizing well and if your topics are appealing to your target audience.
Content Strategy
Recommendations for blog posts and resources to attract your ideal clients long-term.
Q&A Support
You’ll have one month of email support for questions and feedback. This format allows you to ask questions as they come up, instead of waiting for a call or missing the opportunity to ask something important later.
Real website & SEO client results

Client: In the Curious Kitchen
98% increase for keywords on page one
169% increase in organic traffic

Client: Sam Vander Wielen
163% increase in keywords on page one
233% increase in organic traffic
…you want the same?
Ready to turn your website into a client-converting machine? After this audit, your website will:
Be more likely to rank in Google search results thanks to improved SEO
Be organized in a way that converts more viewers into clients
Look better and truly represent your brand in the best way
“I have worked with VERY FEW people who deliver what and when they say they will deliver.
Jess exceeded my hopes. She helped me figure out what I want, totally put me at ease, and now I actually feel like I understand my website.”
– Nicki Wilson
“I could not be more pleased or thrilled with my audit. Jess provided an incredibly detailed list of changes and steps on how to make those changes. I am so thankful for Jess, her insight, and guidance on updating my website! I am so in love with how it turned out!”
– Katie Spada
“I had the BEST call yesterday with Jessica! She did a website review & consult to give me some design pointers on what to fix, what’s working, and even some really cool tricks for making some things work that I didn’t think would. Best money I have EVER spent in my business, hands down.“
– Kate Rufener
Have more questions before you sign up?
How much time will this take me?
It can vary depending on the current state of your website. I’d estimate that you’ll need around 5-10 hours per week to work on things.
Will you audit all of my website pages? All of the things on them?
I will audit up to 6 pages on your website of your choosing. If you’d like to add more, we can discuss pricing. We’ll look at copy, design, layout, and SEO!
Will you make the recommended improvements for me?
Nope! This done-with-you package only includes my expertise and feedback.
What is your refund policy?
Once services are complete, there are no refunds. I cannot truly guarantee results (nor can any other website or conversion expert).
However, the $500 investment can be applied toward a full website overhaul if you choose to work with me afterward.