• Personal chef and meal-prep website promising healthy, home-cooked meals without the stress
  • Website design for healthcare plastic surgery aftercare site for a Beverly Hills practice

health and wellness web design

When it comes to marketing, your website is either part of the treatment plan or part of the problem.

If you’re tired of constantly hustling for clients, relying on referrals, and being overlooked in favor of less-legit but more legit-looking options, it’s time to address your business’s symptoms at the source: your website. My patient-informed approach to design means you won’t just show up on Google — you’ll get more clients.

Show up in Google & AI searches, so the right patients find you on repeat

Convert more clients and stop wasting time on discovery calls (or worse, getting ghosted)

Position yourself as THE go-to provider for your specialty, so patients trust you immediately

Your first “consult” with a new client really happens on your website.

When your clients are looking for a new provider, they have questions:

  • Will I finally get the care I need?
  • Is it possible for me to actually feel better?
  • Can I trust this person with my health — or my family’s health?

And while you and I both know the answer to all three is “yes” (you’re an expert with experience, after all), your potential clients won’t know you’re deserving of their trust if your website doesn’t help them believe it.

Laptop displaying the PrivyHealth homepage, a health and wellness web design project for a preventive medicine practice
WordPress editor open to a private practice mission page during a health and wellness web design project

And unfortunately…

It takes more than a list of your credentials and specialties to get clients.

Case in point: *yet another* influencer who “did their own research” is popping off on Tiktok, while people are starting fights in your comments because you shared a scientific fact.

As a specialist in website design for health and fitness businesses, I know exactly how your potential patients are looking for their next provider — and I’m here to make sure that’s you.

Custom Websites For Health and wellness Experts

You could design your own site (you’re clearly more than capable of learning) — but will it get you results?

It’s similar to trying to be your own patient — often, we need an outside perspective to get a clear picture. And while you’re an expert in many things, I’m going to guess website design isn’t one of them (or you wouldn’t be on my website), so consider this your official referral to someone who is. 😉

Sports nutrition website for competitive gymnasts, a health and wellness web design example from the Heavy Lift package
  • 01 // The Heavy Lift

Copywriting, SEO, & Website Design

A completely comprehensive copywriting, SEO, and website design service for health and fitness professionals who want to build long-term authority online.

Ideal for those who want a website that finally reflects your business again, and you need better organization.

What You’ll Get:

  • 10 pages of custom Squarespace or WordPress design (more as needed!)
    • Plus free bonus pages: privacy, terms, and disclaimer
  • Website strategy call
  • Core website SEO
  • Typography-based logo design
  • Copywriting for all pages
  • 10 SEO-rich blog post outlines to jumpstart your SEO

Timeline: 3-4 weeks | Investment: $9,500

Flexible payment plans available, no interest

Inquire now
Bioatelier functional medicine website for Dr. Beth Sandell, a health and wellness web design example from the SEO & Website Design package
  • 02 // The high impact

SEO & Website Design

A streamlined option for healthcare providers who want to get more clicks and clients, directly from their website.

What You’ll Get:

  • 6 pages of custom Squarespace or WordPress design (more as needed!)
    • Plus bonus pages: privacy + terms
  • Website strategy call
  • Core website SEO
  • Does not include copywriting assistance, logo design, or blog post planning

Timeline: 2-3 weeks | Investment: $6,700

Flexible payment plans available, no interest

Inquire now

Want to see your options side-by-side?

Every health and wellness website includes my standard foundation: custom design, feedback from you, core website SEO, flexible payment plans, and access to my tutorial library. You’re not choosing between “good, better, best” design.

Heavy Lift

High Impact

Timeline

4 weeks

3 weeks

Pages Included
(+ more as needed!)

10 pages + free bonus pages for privacy and terms

6 pages + free bonus pages for privacy and terms

Logo Design

Typography-based logo

No logo

Copywriting

Copywriting for all pages

No copywriting

Blog outlines

10 SEO-focused blog post outlines to boost SEO

No blog outlines

Price

$9,500

$6,700

Inquire now
Inquire now

How it works

A proven process that gets you launched and found.

To start your project, inquire here — I’ll reply within 1-2 business days with a quote and next steps. If you’d like, we can voice memo or hop on a quick call to make sure we’re a good fit!

Then, I’ll send over a contract and invoice to officially reserve your spot. Please note: I typically book out 3-5 months in advance for website design projects!

Before we start, you’ll complete a quick brand and website questionnaire to help me fully understand your practice and ideal audience. 

About 1-2 months before your project, we’ll have a strategy call to discuss your business’s positioning and what I’ll need from you before your design starts (like team headshots).

When your project starts, I’ll design 2-3 pages and get your feedback to make sure we’re aligned on the look and feel of your site.

Then, I’ll design and build the entire site, integrating your brand, copy, and high-converting page layouts. You’ll get 3+ rounds of revisions to make sure everything is exactly how you want it.

I’ll do a complete SEO setup for your site to make sure it ranks for the right keywords on search engines (yes, this includes AI engines!). 

Before we launch, I’ll also test for speed, mobile responsiveness, and user experience, make sure your integrations and booking systems work perfectly, and set up analytics so you can measure your website’s performance over time.

It’s time to launch your brand-new, SEO-focused website! I’ll handle all the “techy” parts, like connecting your domain and letting search engines know to check out your new site, while you relax and celebrate.

After launch, you’ll also get access to my website tutorial library so you feel empowered and prepared to make updates, and I’ll stay on hand via email support for small tweaks and questions (at no additional cost to you).

  • “I loved working with Jess, and will continue to work with her as my business evolves.

    Jess’s depth of knowledge goes beyond web design, and she’s generous with what she knows. She knows what she’s doing, is very patient and responsive to feedback, and is available for questions.”
    —Colleen Webb, RD

  • “Working with Jess is worth every penny.

    Your website will be beautiful and functional, you’ll feel like she knows you and you’ll be comfortable asking for changes. She’s easy to communicate with and things get done on time! I was definitely afraid of the investment – mainly my concern was that even if it looked beautiful I wouldn’t be able to update it with ease, but you solved that! So easy to update!”
    — Katie Hunt, Health & Fitness Coach

  • “I realized that if I’m trying to create a high-class business, I need to invest in a website that attracts my ideal client.

    Jess cares, 100%. She doesn’t go MIA and just send a finished product. She spoke to me throughout the process, asked for my input, and was VERY accessible.”
    — Gabrielle Kahn, RD

  • “She’s really helped me connect to my people!

    “When I compare the six months before Jess created my new website to six months after, I’ve seen a 166% increase in new users, 136% increase in sessions, and 187% increase in users who found me through organic search!”
    — Sydney Cavero-Egúsquiza, RD
Real health and wellness client results

More visibility = more growth

$6,000 speaking contracts, brand partnerships, and client inquiries on autopilot

After her SEO-focused website redesign, RD Melissa Boufounos started seeing stable inquiries and sales — even when she wasn’t actively promoting offers. Now, she makes regular course sales from cold leads who find her on Google, gets inquiries for brand partnerships and speaking engagements, and has people reach out from all across Canada to hire her.

Read the full case study

Double the visibility in just 60 days and continued steady growth years later

For a specialized periodontal practice in a highly competitive location, SEO isn’t optional: it’s essential for being found by ready-to-schedule clients. Within 2 months of launching their new site, Periodontal & Implant Specialists of Beverly Hills had 2x the traffic — and 3 years later, they’ve had to hire 2 new specialists to keep up with new patient demand.

Read the full case study

Record-breaking sales from SEO and 50x the keywords

The Sleepyhead Coach’s new WordPress website doesn’t just look nicer — it’s strategically optimized to show up in searches and make it easy for new parents to find the science-based solutions they need. Even better? TSC’s team is now getting their own rest from constant marketing, with a website that hits their former average monthly sales in just ~1 week and shows up for 2,000+ keywords.

Read the full case study

Working in healthcare isn’t always simple, but getting more clients into your practice can be.

Let me help you build long-term authority online that translates into real patients, real revenue, and real results.

“Jess did a great job taking my words and making them visually appealing on the site. I couldn’t believe how she brought them to life simply with the layout of each page. This was something I never could have accomplished on my own, and I feel confident my potential clients are seeing what they need to when coming to my website.” – Kim Slack, RD

Inquire now

Frequently Asked Questions

We’ll plan your pages together based on your business, your services, other offers (like digital products, courses, or memberships), and goals. Regardless of which package you select, you’ll also receive privacy policy, terms, and disclaimer pages that do not contribute to your total page count.

Yes! I offer flexible payment plans for all website design projects, and just ask that your full payment is completed before your website launches. Whether you’d prefer to pay in full, split things into installments, or pay weekly until launch — I’m happy to accommodate your preferences.

Absolutely. All website design packages include access to my video tutorial library that will help you make simple updates to your website. I check in with all clients throughout the year to see how things are going, and am happy to help with new pages or updates in the future.

I design on WordPress and Squarespace — two powerful-but-simple platforms for healthcare professionals who want a website that looks good and functions well. If you’re not familiar with these options, don’t worry! When your website launches, you’ll get access to my complete video tutorial library, and I’ll stay on hand for questions.

Just like with patient care, this varies based on a variety of factors (like how “old” your domain is and if you had any established SEO already). SEO is technically considered a “long game,” with real results typically appearing about 6-12 months after launch — but I’ve had clients see wins like 2x the traffic in as little as 1-2 months.

Regardless of how quickly you see initial results, SEO is the most reliable way to promote lasting, long-term online growth for your business.

You know how client care is your thing? It’s mine, too. 😉 I’ve been designing for over a decade, and have my research and planning process down to a science. You’ll show me examples of what you like, I’ll get to know your brand, and you’ll get plenty of chances to provide feedback along the way.