Rebuilding Customer Trust: How Domino’s Reclaimed Brand Loyalty

Let's talk about something that can make or break a business: customer trust. It's like the secret sauce that keeps customers coming back for more, telling their friends about you, and sticking with you through thick and thin. Today, we're going to dig into how companies can win back that trust when things go south. We'll look at some big-name brands that pulled off impressive comebacks, including Domino's Pizza's jaw-dropping turnaround in 2009. Why Rebuilding Customer Trust is Essential...

11 Best Healthcare Website Design Examples

Let's talk about your website. It should be bringing in new patients left and right. Think about it: when someone's dealing with an injury or chronic pain, where do they turn first? Yep, the internet. Last year alone, searches like “exercising for mental health” and “how to handle stress” topped the charts. It’s clear: people are seeking quick, reliable health information. But is your website providing the answers they’re looking for? Or are they bouncing to a competitor’s site that does?...

How to Find YouTube Influencers for Your Business

You've got a website and some social media, but are you really connecting with your audience? That's where YouTube influencers come in – they're changing the game for businesses big and small. Here's the scoop: YouTube is huge. We're talking over 2 billion monthly users. People are watching all sorts of content, from how-to guides to product reviews. It's a goldmine of potential customers just waiting to hear about your business. Now, why should you care about YouTube influencers? These...

What Rebranding Taught This Accountant About Building a Stronger Business

Rebranding is more than just a cosmetic update; it's a strategic business move that can reshape your client base and redefine your market presence. In this episode of BrandWhys, I dive deep into the nuanced process of rebranding with Keila Hill Trawick, founder of Little Fish Accounting. The discussion provides invaluable insights into how to rebrand effectively, focusing on the client experience, quality inquiries, and business integrity for a more client-driven approach to rebranding....

Website Redesign Tips from a Designer: Everything You Need to Know Before You Start

Let's be real - your website is the face of your business online, and if it's looking a bit rough around the edges, it might be time for a facelift. In today's world where everyone and their grandma is glued to their screens, having a website that doesn't make people want to close the tab immediately is pretty darn important. Think about the last time you landed on a website that looked like it was built in 2013. Not fun, right? A good redesign can turn your site into a place people actually...

10 Best New Business Podcasts That Actually Deserve Your Time

Let's face it, most business podcasts are about as exciting as watching paint dry in slow motion. You know the type - monotone hosts droning on about "synergy" and "paradigm shifts" while you fight the urge to faceplant into your keyboard. But fear not, fellow business owner with functioning eardrums! I've taken one for the team and waded through the sea of snooze-fests to bring you some of the best podcasts you need to add to your queue. These aren't your grandpa's business podcasts. No sir,...

Rebranding and Business Growth: A Pathway to Success

Rebranding can feel like a big, scary step. But it's often a crucial move for growth and success. Rebranding isn't just about making things look pretty – it's about reshaping your business strategy, reaching more people, and making sure your brand speaks to what your customers want. Let's dive into how rebranding can help your business grow, with some practical tips and real-world examples. Understanding the Need for Rebranding Rebranding goes beyond just tweaking your logo or picking new...

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