Recently on the blog:
Do Google Reviews Help SEO for Private Practices?
Google reviews do help you show up in the Local Map Pack, but not in traditional organic search results. Review…
Is Google Analytics HIPAA Compliant?
Google Analytics is not HIPAA compliant on its own, and there is no setting that changes that. If you run…
Writing a “Why Choose Us” Section for Your Private Practice
Not every private practice website needs a “why choose us” section, because that heading is just one of many containers…
Should I List My Rates on My Private Practice Website?
Yes. List your rates on your website. I know the fear: a number on the page will look too clinical,…
How Many Keywords Should I Use Per Page?
Target one primary keyword and two to three closely related phrases per page on your private practice website. You do…
Do I Need a Privacy Policy on My Website?
Yes. Nearly every health and fitness practice website needs a privacy policy, and the answer doesn’t change based on how…
How a New Website Made Steph Rank Higher and Become an AI-Cited Answer
Steph Gaudreau had the coaching reputation and 13+ years of content, but her site was still tangled up with a…
Is WordPress HIPAA Compliant?
WordPress is not HIPAA compliant out of the box, and no CMS, no matter how it is marketed, really can…
Teachery Review: An Honest Look at a Design-First Course Platform
Teachery is a bootstrapped, independently run course platform for selling online courses, digital products, and membership hubs, built around deep…
Email Marketing for Dietitians: Why I Recommend Kit
I’ve built websites for dietitians and other health professionals since 2011, and I can tell you the practices that grow…
Can SEO Help with Lead Generation?
If you’ve been wondering whether search engine optimization is worth the investment — or whether it’s just something big companies…
How to Get Therapy Clients Without Social Media
You can get therapy clients without social media by building a website that ranks in search: optimized service pages, evergreen…
Functional Medicine SEO: How to Get Found by the Patients Who Actually Need You
Most functional medicine providers have the same problem: exceptional clinical outcomes, and a website that’s invisible to the people searching…
Designing a Website for Your DPC Practice That Actually Grows It
You chose DPC because you wanted to practice medicine the way it was meant to be practiced — unhurried appointments,…
What You Need to Know About HIPAA Compliant Website Forms
If you are a credentialed health professional with a website, HIPAA applies to your online forms too. Not just your…
Why Small Medical Practices Need a Niche Web Designer (Not a Generalist)
A web designer who specializes in health and wellness understands how patients research, vet, and ultimately choose a provider—knowledge a…
How to Get Booked for Speaking Using Your Website
To get booked for speaking engagements through your website, you need three things: a clear expert point of view in…
How to Sell a Group Program on Your Website
So you’re launching a group program. You’ve built the curriculum, you’ve priced it, and now you’re staring at your website…