Getting Started with Content Marketing

What could your business look like, a year from now or 10 years from now, if you were finally able to expand your reach, help more people, and increase your profits? In today's episode, I want to help you beat that feeling of overwhelm when it comes to content marketing. We're going to do this first by creating more structure. The more structure and planning that goes into your business, the more freedom you actually have in your business. So, if you want to launch something new, great. You...

SocialBee Review: Transform Your Social Media Presence

SocialBee is a platform that allows users to share evergreen content across multiple social profiles, making social media management a breeze. If you want a new tool for social media management and social media scheduling, check it out: https://socialbee.grsm.io/jessicafreeman4784 (aff. link) Best Features of SocialBee Here are some of my favorite features of SocialBee: Categories: These help you organize your posts and maintain a diverse mix of content. Posting Options: Schedule posts to...

15 Best Dietitian Website Examples

As a business owner, your dietitian website should be one of the top sources of new patients and clients for your private practice. When I built my first website 10+ years ago, I overthought everything. Fonts. Buttons. What shade of blue felt “professional but not boring.” And even after I hit publish, I wasn’t getting the right kinds of inquiries. (Sound familiar?) Research shows approximately 83% of users conduct online research for health-related questions! If your site isn’t converting...

What to Pay Attention to in Your Website Analytics

https://www.youtube.com/embed/lUJKy2U4XYM Website analytics can be full of great data and insight, but what matters most? What should we pay attention to as business owners? Bounce rates, user behavior, clicks – it's all fun stuff, but there's one thing you really need to pay attention to on your website. There's one metric that I believe matters more than anything else on your website. TRANSCRIPT: Okay, so you are diving into Google Analytics, you're looking at your website traffic, but...

Creating a Website That Shows Inclusivity and Diversity

There's a lot of talk online about creating a brand and a business that helps you attract your ideal clients, your dream clients. But let's talk about creating a business that attracts clients that share the same values as you, by creating a website that shows inclusivity and diversity. And today, I want to talk specifically about having a website that really reflects the values that you hold as a business owner, and attracts clients that share those same values. And I want to preface this by...

The 3 MOST Important Pages on Your Website

When you're first starting out with your website, it can be overwhelming to decide what pages to include. While there are many pages that could be beneficial, there are three that are absolutely crucial. If you're working with a limited budget or just getting started, focusing on these three pages will give you the biggest return on investment. https://www.youtube.com/embed/wbY4nTw9x_I 1. The Home Page Your home page is the first impression visitors get of your website. It's the page that most...

Yoga Studio Web Design: The Ultimate Guide to Creating a Yoga Website

Yoga instructors need their own yoga website to help communicate their services and class times to clients. While you can advertise your yoga classes on social media, you're missing out on showing up in local Google searches without a website! Plus, your website could handle taking care of class registration and payment for you, too. Win-win! So, let's dive into creating your yoga website! Decide on a domain Your domain needs to match your business name as much as possible. For example, let's...

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