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Resources for Business Owners
Check out my blogs, freebies, and digital guides.
QUIZ: Are you a squiggle or a square? →
ESSAY: How to fight health misinformation →
Most Recent Posts
I love to share blog posts, videos, and podcasts. I’ve been creating content for over 10 years, so there’s plenty to dive into!
The Power of an Ordinary Brand
Let’s get something out of the way: I am not building my business to hit seven figures, land a Ted Talk, or earn the admiration of internet strangers who believe your worth is tied to how “viral” you can go. I’m building what some might call an ordinary brand — one that’s rooted in purpose, not performance metrics. I know, it’s a little heretical...
When To Trademark Your Wellness Brand With Sarah Waldbuesser
You don’t truly own your business until you trademark your wellness brand. Harsh but true – and it’s a reality too many entrepreneurs don’t face until it’s too late. The trademark process might seem like a legal formality, but it’s the foundation of real brand ownership. Thinking of rebranding, launching a signature course, or finally putting...
Tools and Platforms
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Get weekly wisdom to help health pros get found, get trusted, and get booked (without living in your DMs)
Your expertise deserves better than a basic template and stale Instagram DMs. While other health and wellness pros struggle with cookie-cutter websites that scream “I’m not sure I’m worth it,” you could be building real authority that attracts ideal clients while you sleep.
After helping 400+ businesses transform their online presence, I know that strategic websites aren’t just about looking professional – they’re about creating breathing room in your life.
Imagine booking clients who are already 90% sold before they talk to you, positioning yourself for bigger opportunities, and finally having a website that works as hard as you do.
Every Tuesday, health and wellness pros are learning how to get found, get trusted, and get booked (without living in your DMs).